AI Insights · Timothy · July 2022
Top 5 Social Apps on Android in Africa: Q2 2022 Performance
Discover the performance trends of the top 5 social apps on Android in Africa during Q2 2022, including weekly downloads, revenue, and active user statistics.
In the second quarter of 2022, the top 5 social apps on Android in Africa showcased significant activity in terms of downloads, revenue, and active users. Here’s a breakdown of their performance.
TikTok experienced notable fluctuations in weekly downloads, starting with approximately 720K at the end of March and peaking at over 1.1M in mid-April. By the end of June, downloads stabilized around 875K. Weekly revenue for the app remained robust, averaging around $200K, with a peak of $216K in late March. Active users saw a steady rise from about 21.4M to 22.4M over the quarter.
Tango- Live Stream, Video Chat had a more varied performance. Weekly downloads spiked to nearly 40K in early May before declining to around 10.7K by the end of June. Weekly revenue also saw fluctuations, peaking at $24.9K in late April. Active users exhibited a slight decline, from roughly 498K to 463K by the end of the quarter.
Bigo Live - Live Streaming App showed consistent growth in downloads, increasing from approximately 94.8K to 142K by the end of June. Revenue peaked at $17.5K in mid-May but saw a decline to around $9.3K by the end of the quarter. Active users rose steadily from about 1.08M to almost 1.2M throughout the quarter.
Facebook maintained strong download numbers, starting at around 457K and reaching a high of 564K in mid-April, stabilizing at approximately 490K by the end of June. Revenue showed minor fluctuations, peaking at $7.9K in mid-April. Active user numbers were consistently high, ending the quarter at approximately 87.7M.
Who - Live Video Chat saw its weekly downloads peak at 22.3K in early May but then declined to around 13K by the end of June. Revenue peaked at $6.9K in early May and stabilized around $5.2K towards the end of the quarter. Active users showed a slight decline from 51K to 52K over the same period.
These insights are based on data from Sensor Tower, where more detailed analysis and trends can be explored.